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About Monarch

Tailored to your context, built for results.

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Tender Work
Win Rate (%)
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Average Value
per Win (£)

Excellence & Innovation

We strive for the highest standards, ensuring precision, professionalism, and attention to detail, and embrace creativity and forward-thinking solutions to tackle complex challenges, achieving impactful results.

Vision & Mission

Addressing your challenges with bespoke strategies.
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Empower Startup

Using proven industry approaches with our own flavour to create more precision, efficiency and success.
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Working Strategies

Prioritising your goals to ensure impactful results.
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Market Analysis

Market Analysis

Understanding the market landscape, buyer priorities, and competitive environment to identify where your organisation can best compete and win.

  • Opportunity Finding, Market Entry & Bid Decision (market research, competitive analysis, buyer expectations)
  • Bid Strategy Development (discovering right markets, positioning strategically)
  • Tailored Consultancy (identifying market sectors and opportunities aligned with your strengths and building your organisation’s bidding capabilities)
Opportunity Planning

Opportunity Planning

Strategically selecting and planning bids based on organisational goals, capacity, and likelihood of success to build a sustainable and focused bid pipeline.

  • Opportunity Planning (sharp, focused planning for every contract you want to win –  you’ll feel prepared, confident, and ready to put your best bid forward—while others are still scrambling to catch up.)

  • Opportunity Finding & Bid Decision (a pipeline of suitable opportunities, qualified by, robust bid decision-making)

  • Tailored Consultancy and Bid Strategy Development (tailored strategies to take your organisation’s bidding to the next level)

Needs Assessment

Needs Assessment

Deeply understanding the buyer’s requirements, evaluation criteria, and priorities to tailor proposals that meet and exceed expectations. 

  • Opportunity Planning (understanding what the buyer truly wants, what challenges they face, and what matters most to them.)

  • Bid Writing & Proposal Management (Deconstructing the Request for Proposal (RFP), Invitation to Tender (ITT), requirements to fully grasp requirements, including technical, functional, and contractual aspects.)

  • Tailored Consultancy (tailored strategies to take your organisation’s bidding to the next level)

  • Bid Review & Feedback (assessing draft submissions against evaluation criteria, pinpointing strengths and weaknesses in your understanding of the buyer’s needs)

Approach Development

Approach Development

Crafting a compelling, strategic approach that clearly communicates your unique value proposition and differentiates your bid.

  • Opportunity Planning (sharp, focused planning to help you get a head start on every contract you want to win –  you’ll feel prepared, confident, and ready to put your best bid forward—while others are still scrambling to catch up.)

  • Bid Writing and Proposal Management (creating persuasive, evaluator-focused proposals)

  • Tailored Consultancy (tailored strategies to take your organisation’s bidding to the next level)

  • Capability & Capacity Building (training and coaching to develop strong bid narratives and strategies)

  • Post-Bid Support & Mobilisation (Won the Bid! We can help you turn bid success into operational reality)

Robust Proposal Creation

Robust Proposal Creation

Producing high-quality, compliant, and cohesive proposal documents that effectively communicate your approach and meet all requirements.

  • Full Proposal Management (end-to-end management ensuring compliance and quality assurance)

  • Bid Writing (polished, persuasive writing tailored to opportunity)

  • Bid Process Development (establishing workflows, templates, checklists for consistent proposal production)

Comprehensive Review

Comprehensive Review

Conducting detailed reviews and feedback to continuously improve proposals and bidding processes, increasing win rates over time.

  • Bid Review & Feedback (expert feedback, practical insights, targeted improvement plans to directly inform and strengthen your bidding, ensuring that future proposals are even more polished, persuasive, and compliant from the outset.)

  • Bid Writing (polished, persuasive and compliant content)

  • Capability & Capacity Building (ongoing coaching, training, and process refinement)

High-Impact Submission

High-Impact Submission

Delivering the final proposal with confidence, ensuring it stands out to evaluators and is submitted on time, followed by effective mobilisation, if required, to deliver on promises.

  • Full Proposal Management (final submission coordination)

  • Bid Writing (polished, persuasive and compliant content)

  • Bid Review & Feedback (assessing draft submissions against evaluation criteria, pinpointing strengths and weaknesses in your understanding of the buyer’s needs)

  • Tailored Consultancy (tailored strategies to take your organisation’s bidding to the next level)

  • Post-Bid Support & Mobilisation (turning bid success into operational reality, compliance frameworks)

Our Mission

Building trust is central to our ethos.

We simplify complexity, enhance competitiveness, and enable businesses, charities and CICs to win, deliver, and grow sustainably, with a proven history
of delivering success across diverse industries.

What sets us apart

Integrity

We maintain transparency, honesty, and accountability. Building trust is central to our ethos. We will never ‘wing it’.

Collaboration

We believe in the power of teamwork. Together, we help you achieve greater success.

Grant Support (Single or Package)

We strive for the highest standards, ensuring precision, professionalism, and attention to detail.

 Innovation

We embrace creativity and forward-thinking solutions to tackle complex challenges and achieve impactful results.

Client Focussed

Your success is our success. We prioritise understanding your needs and delivering solutions aligned with your goals.

Sustainability

We deliver long-term value, ensuring strategies support enduring growth and positive outcomes.

About us

How Monarch Began

In 2023, after 14 years at Citizens Advice, our founder Nick Jones saw a fundamental gap: brilliant charities and SMEs struggling to secure funding—not because their missions weren't worthy, but because they lacked access to accessible and SME aware bid management standards.

Nick started as a sole trader with a simple belief: every organisation with a vital mission deserves the very best bid expertise. Early successes proved the power of this approach, and he built a network of specialist associates to meet growing demand.

The results spoke for themselves. By December 2024, organic growth enabled Nick to transition Monarch into a limited company, welcoming Simon Boscoe and Anna Engebretson as Directors to scale sustainably whilst maintaining our collaborative, client-focused approach.

Today, we continue to simplify complexity, enhance competitiveness, and enable organisations to win, deliver, and grow sustainably, guided by the principle that started it all: building trust is central to our ethos.

A great team is the key

Our team of accredited Associates will work with you, providing expert guidance and resources to help your service achieve its goals.

Meet Our Team

We believe in the power of teamwork.
 Together, we help you achieve greater success.
Nick Jones, CP APMP
Founder and Managing Director
Linkedin

With over 18 years of experience in market strategy, bid management, and proposal writing, Nick Jones is the Founder of Monarch Market & Bid Development.

His career spans the public, private, and third sectors, where he has successfully supported organisations of all sizes in navigating competitive procurement processes.

From leading high-value tenders to developing market-growth strategies, Nick’s expertise delivers results that matter. He founded Monarch to share his extensive knowledge with SMEs, charities, and social enterprises, enabling them to secure funding, win contracts, and achieve sustainable growth.

An APMP-certified professional with an 80% win rate, Nick brings a structured, detail-oriented approach to every project. He also offers tailored coaching and training to empower teams, enhance capability, and drive success.

Simon Boscoe (EMCC Senior Practitioner)
Director of Growth & Strategy
Linkedin

Simon brings two decades of business development expertise to his role at Monarch.

A strategic thinker, his unique approach blends sharp commercial acumen with deep commitment to social impact. Simon helps clients achieve tangible outcomes through bidding priority analysis, market expansion, and strategic alignment.

Simon’s career spans leadership roles in consulting, sales and marketing, across diverse sectors. His academic background in Sociology & Psychology, Coaching and Marketing enables a holistic view of both business and people.

Alongside his work at Monarch, Simon runs Thrive Ahead Coaching, offering transformative 1:1 coaching and facilitation, enabling individuals and early-stage businesses to unlock sustainable growth. Simon brings energy, empathy, and proven expertise to everything he does.

Anna Engebretson, CP APMP
Director of Operations
Linkedin

Anna is a highly skilled bid development consultant and operational leader, with over a decade of experience supporting third sector and SME organisations to secure public sector funding. As Director of Operations at Monarch Market & Bid Development, Anna ensures that the company’s services are efficient, impactful, and tailored to help clients grow through successful bidding strategies.

APMP-certified to Practitioner level, Anna brings a strategic and structured approach to every project. Her professional journey spans roles in both the private and third sectors, giving her deep insight into the challenges and opportunities faced by mission-led organisations. She specialises in securing contracts and grants for a range of services including public health, social care, advocacy, and policy research.

Before joining Monarch, Anna worked independently as a bid development consultant, maintaining an impressive 80%+ bid success rate. Her previous roles include seven years at Citizens Advice, where she managed complex tenders and grants, and positions at Databuild Research & Solutions, where she combined market analysis with bid management to win research and evaluation contracts across the UK and Australia.

Anna’s early career at the Big Lottery Fund (now The National Lottery Community Fund) gave her valuable experience in funding policy and learning, including managing large-scale initiatives like A Better Start, a £215 million early years investment programme.

Known for her analytical thinking, attention to detail, and calm leadership, Anna plays a vital role in Monarch’s mission to empower socially driven organisations to win work that aligns with their values. Her combination of operational rigour and bid expertise ensures Monarch clients receive high-quality, strategic support from planning through to submission.

Matthew Wright, CP APMP, APPE
Head of Business Development
Linkedin

Matthew is a highly experienced business development and public procurement consultant, with over 25 years’ expertise supporting voluntary. community, charity, and SME organisations to grow and succeed in competitive markets.

As Head of Business Development Operations at Monarch Market & Bid Development, he leads on strategy, public procurement consultancy and bid development, ensuring that clients benefit from well-structured, impactful approaches to securing new opportunities.

APMP-certified to Practitioner level, Matthew combines strategic thinking and market insight to deliver results for medium-sized enterprises, VCSEs, schools, and social care providers. His professional background covers leadership roles in both voluntary and statutory sectors, which gives him a broad understanding of service development, partnership working, and the challenges faced by mission-driven organisations. He specialises in the application of AI to business development processes, public procurement law, market positioning, proposal writing and partnership brokerage, with an 87% average annual win rate and annual contract values exceeding £150 million.

Prior to joining Monarch, Matthew spent almost 12 years at Citizens Advice, where he managed national and regional proposals for legal, health, and social care contracts worth approximately £135 million per annum. In this role, he provided consultancy and training to a network of 250 independent charities, supporting service innovation, bid preparation, and outcome framework development across diverse contract areas such as health, advice, and advocacy. Earlier positions at Bolton Council saw him develop commissioning strategies, lead multi-million-pound funding bids, and spearhead initiatives in adult social care, community regeneration, and cultural development.

Matthew’s early career included several managerial roles within the Citizens Advice network, where he focused on maximising funded services, income generation, and capacity-building for local communities. He holds postgraduate qualifications in health and social care commissioning, third-sector commissioning, and social research. He also holds Cabinet Office certification in the application of the Procurement Act 2023.

Recognised for his analytical approach, visually appealing bids, high standards, and collaborative leadership; Matthew plays an instrumental role in helping socially-driven organisations navigate public sector procurement and achieve sustainable growth. His proven expertise, commitment to quality, and breadth of sector experience ensure Monarch’s clients receive strategic, tailored support from planning through to bid submission.